"Diversification, that's what you have to go for now. You can't be just a restaurant anymore. You have to be a restaurant and—" "I know. How about putting art for sale on the walls and we can be a restaurant and art gallery?" "No, no, no. That's been done already. We need something new." "I'VE GOT IT! How about a restaurant and furniture showroom—" "Genius! That way we can get all our tables and chairs for free as long as we put price tags on everything, or maybe even hand out catalogues with the menus. As long as our food's cheaper than the furniture, we're onto a surefire winner." And so it was— A new Thai restaurant called Grape was born. People came, ate their food, looked at the prices of the furniture and decided to stick with the green curry. The End.